After 17 years supporting mission-driven associations, we’re excited to share what’s next:
WorkerBee.TV is now TaleWind Digital.
This isn’t a reinvention—it’s a clearer expression of who we’ve already become.
As associations navigate new expectations, tighter resources, and growing pressure to deliver digital value, they need more than just content. They need strategy, structure, and support that fits the way they actually work.
That’s what TaleWind is built for.
From Video Production to Strategic Partnership
When we started as WorkerBee.TV in 2007, we helped associations inform, educate, and inspire through video. But as the needs of the sector evolved, so did we.
Over time, we expanded our services to include:
- Content strategy and planning
- Podcast and webinar production
- Learning content and digital publishing
- Sponsor-ready formats and monetization support
- A fully branded platform for distribution and analytics
Today, as TaleWind Digital, we bring these capabilities together as one integrated agency—helping associations plan smarter, produce with purpose, and deliver digital value that lasts.
Why TaleWind?
We chose the name TaleWind because it reflects what we do best:
Tell the right story, then help it go further.
- “Tale” represents strategic storytelling—clear, member-relevant, and aligned with your goals.
- “Wind” speaks to momentum—how strategy, content, and delivery systems combine to move your mission forward.
- “Digital” is where modern engagement happens—and where we help you lead.
This new name isn’t just a rebrand. It’s a more accurate reflection of the role we already play for our clients—and the challenges we’re built to solve.
“Associations don’t just need content—they need clarity, direction, and results. TaleWind reflects what we bring to the table: strategy, storytelling, and technology working together to create momentum. It’s a name that better represents what our clients already count on us for—and where we’re going next.”
Dan Stevens, President, TaleWind Digital
What TaleWind Helps Associations Do
As TaleWind Digital, we bring strategy and execution together—so digital content becomes a source of lasting member value and sustainable growth.
Plan Strategically
Build content strategies aligned to your goals, your audience, and your team’s capacity.
Create With Purpose
Produce video, podcasts, webinars, and learning content that’s branded, sponsorable, and built for reuse.
Publish With Confidence
Centralize your content in a branded platform—complete with analytics, access controls, and member-first UX.
Monetize Sustainably
Generate non-dues revenue through sponsorship, gated content, and lead-generating formats.
We’ve been helping associations navigate change since 2007. As TaleWind, we’re here to do it with more clarity, more focus, and more momentum than ever.
We’re proud of where we’ve been—and even more focused on where we’re headed.
To our clients and collaborators: thanks for helping shape the story. The next chapter starts now.
